Shopper Insights
Real-time market strategy through shoppers
Value perception matrix
Understand how your company's brand and products are perceived from the shopper's point of view in comparison to other market brands. Gain access to filters such as age group and social class to know which is the largest audience evaluating your brand.
Shopper perception
Competitor study
Specific target audience
Shopper sentiment
Use our artificial intelligence to process and analyze your shoppers' sentiment about the brand. Also discover which words are most used to describe your product, as well as charts showing the portion of shoppers who already know and approve or disapprove of your brand's products.
Artificial intelligence
Approval rate
Decision tree
Understand your customer's preferences, triggers, and consumption habits. Know in a personalized way what leads each type of consumer to buy your product, discover what is most important to the shopper at the time of purchase, ensuring a greater advantage over the competitor.
Consumption triggers
Purchase habits
Importance factors
Brand recall
Know the effectiveness of your marketing actions, understand which communication medium is most impactful for your brand, and achieve better targeting for your audience. Also, access the regions of highest popularity and identify where to invest for your brand's growth.
Effective marketing
Popularity regions
Growth potential
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